[Editor's note: GreenBiz.com has also published the first of several adapted excerpts from Strategies for the Green Economy, online here: http://greenbiz.com/feature/2008/09/29/makower-from-movement-to-market.] I'm delighted to announce that my new book -- my first in 14 years -- is just hitting the bookstores. Strategies for the Green Economy is the product of the past few years of speaking, writing, publishing, and working with a handful of both large and small companies. Though the subject was near and dear, it was by far the hardest book I've written. The reason? The greening of business -- more specifically, how companies are integrating environmental thinking into their operations in a way that aligns with core business strategy and bottom-line success -- is a moving target, to

Much like a healthy ecosystem, biomimicry is flourishing.

Biomimicry, for the uninitiated, is based on the premise that nature has done everything human beings want to do, but without destroying the biosphere or mortgaging our future. It brings the biologist to the design table, answering the question "How would nature do that?" and tapping from a seemingly endless wellspring of solutions. The emerging science of biomimicry --  "innovation inspired by nature," in the words of natural-history writer Janine Benyus, who coined the word in her 1997 book, Biomimicry -- is a relatively little known but powerful means of transforming industrial systems, creating efficient means of energy production and use, and solving problems on the scale of global climate change.

It's

General Motors turns 100 years old today, a milestone for any company. And while like any centurion, the moment offers a chance to look back, GM is hellbent on looking at the road ahead -- where it's going, how it will get there, and whether it will idle and sputter to a halt before it regains the cruising speed it once enjoyed.

I've been chronicling GM's environmental opportunities and challenges for the past few years (and previously disclosed that GM is both a client of GreenOrder, with which I am affiliated, and a sponsor of GreenBiz.com, of which I am executive editor.) Along the way, there's been the company's push for flex-fuel vehicles, the move to revive the electric car, and the company's need to help create a plug-in infrastructure. All are part of the GM's vision to

In this exclusive excerpt from Joel Makower's new book, "Strategies for the Green Economy," a four-minute history of green business.

On the eve of the U.N. Climate Change Conference in Bali, two new reports show how tantalizingly able we are to reduce our climate footprint -- and how frustratingly far we are from taking the needed steps to do so.

Ron Jarvis, Home Depot's vice president of Environmental Innovations, sat down with GreenBiz's Joel Makower to discuss the progress made and lessons learned during the first half-year of the retail giant's project to promote eco-friendly products.

We've been working long hours behind the scenes to make GreenBiz.com and our sister sites even more useful and information-packed. At last, here it is, and here's what new and improved about the sites.

According to author Diane MacEachern, women hold the upper hand in the majority of business and consumer purchasing decisions, and as a result can play a big role in growing the green economy. GreenBiz.com editor Joel Makower spoke with MacEachern about her new book, "The Big Green Purse."

In this interview with Denise Waggoner, the vice president of creative research at Getty Images, Joel Makower finds out what colors and images make consumers think green -- and that not all shades of green are created equal.

For 25 years, the co-founder and "CE-Yo" of Stonyfield Farms, has shown that making yogurt doesn't necessarily require the same old culture. GreenBiz executive editor Joel Makower talked with Hirshberg recently about his new book and how corporations can bring out positive global change.