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BiographyPreston Gralla

Preston Gralla is the editor of GreenerComputing. He has been covering IT and the computer industry for more than 20 years. He was the founding managing editor of PC Week (now eWeek); a founding editor, then editor, and then editorial director of PC/Computing; and executive editor for both ZDNet and CNet.

He has written about technology for major national newspapers and magazines, including USA Today, the Los Angeles Times, the Dallas Morning News, PC World, Computerworld, PC Magazine, CIO Magazine, and many others. A well-known technology expert, he has also appeared on CNN, MSNBC, and NPR.

In addition, he's won a number of awards for his writing, including Best Feature in a Computer Magazine from the Computer Press Association. Under his editorship, PC/Computing was a finalist for General Excellence from the National Magazine Awards. Preston is also the author of nearly 40 books, which have been translated into 20 languages and sold hundreds of thousands of copies worldwide, including "How the Internet Works," and "Windows Vista in a Nutshell."

He also has a background covering environmental issues, starting when he was a reporter writing about the environment and alternative energy in western Massachusetts. He has also written about environmental issues for the Boston Globe Sunday Magazine, and is the author of the book, "How the Environment Works."

Columns

  • There's a lot of wishful thinking when it comes to detailing the bottom line benefits that can accrue to companies who pursue a green IT strategy. Enterprises make assumptions that they'll improve the bottom line by improving their IT department's environmental record. But is it, in fact, true? A just-released report from the Silicon Valley Leadership Group, Accenture Lawrence Berkeley Labs, the federal Department of Energy, and others, shows that in fact, companies can gain very big benefits by greening their data centers. The "Data Center Energy Forecast Report" study, based on case studies with 17 different companies, reveals that using the right techniques and technologies, a data center can save a full 55 percent of its energy costs by going green. The report examines 11
  • If you're looking to green your IT infrastructure, one of the most important things you can do is choose the right partner, one that takes the environment and climate change as seriously as you do. How to judge whether a partner does that? One way is to examine their own environmental practices. If they are green themselves, they're more likely to treat your IT green concerns seriously as well.

    That's always tough to do. But a recent report can help. The recently released Climate Counts Company Scorecard from Climate Counts rates top hardware and Internet/Software vendors -- as well as companies in many other fields -- for how seriously they take climate change.

    The group used a scale of 0 to 100 to rate companies. They used 22 separate criteria for their ratings. The

  • If you're an IT pro, there's a big green bus headed your way. The future of your career may depend on whether you get on board and take the wheel, or instead become roadkill.

    How green an IT infrastructure is will soon become as important to corporations as other traditional means of measuring IT effectiveness, such as uptime, availability, and service level agreements (SLAs). In fact, don't be surprised if corporations devise a variety of green SLAs that IT will have to meet. There are plenty of reasons for this, from simple cost-savings to being want to be seen as a good citizen.

    If you're an IT pro, though, going green may well be new to you, and you may not know where to begin. So here are five simple ways to get started going green. You'll be surprised how simple it

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